Allure Security

Allure Security is a brand-protection company that finds and takes down fake websites, social accounts and mobile apps impersonating a business. Fraudsters imitate trusted brands to trick their customers into handing over credentials and money, and the impersonated brand usually gets the blame. Allure's service works that problem from detection through takedown: an AI engine using computer vision and language analysis inspects large volumes of digital assets every day to spot spoofed sites, rogue social profiles and fake apps, then it disrupts and removes them, often reducing takedowns from weeks to hours. It also offers managed dark-web monitoring that watches the hidden parts of the internet for stolen credentials, data leaks and mentions of a company's brand, assets and employees. It is delivered as a service, so a company's own team is not doing the hunting and takedown work. For a business whose brand and customers are targeted online, Allure both catches the impersonations and gets them removed.